Zillow Gone Wild, bringing unreal real estate to your screen

Zillow gone wild, posting “seeing is believing” homes, much to the surprise and delight of his more than two million followers. From towering castles to underground bunkers, and seemingly everything in between, what used to be behind closed doors is now just a click away, thanks to Zillowthe most popular online real estate market.

“You never know what’s going on in a home,” Mezrahi said. “The outside is normal, and the inside is just all mirrors, or they have a basement with, you know, a strip pole and lights.”

Just a handful of the wacky or outrageous Zillow listings that appear on the social networking site Zillow Gone Wild. Zillow Gone Wild and similar accounts have exploded in popularity during the pandemic. With so many stuck at home, fantasizing about another home was irresistible. It’s been dubbed “Zillow surfing,” meaning scrolling through the platform’s 135 million listings, often with no intention of buying, a pastime that “Saturday Night Live” parodied last year:

Property in New Berlin, Wisconsin, had been on the market on and off for about five years but received offers within days of Zillow Gone Wild showing its outdoor and indoor appeal.

Correspondent Nancy Chen asked Mezrahi: “How would you describe this decoration?”

“The Flintstones,” he replied. “It’s very Flintstones. Modern Flintstones, the bedrooms.”

This New Berlin, Wisconsin home features prehistoric amenities. Dustin and Tessa Maher bought it without being seen. “Sunday Morning” joined them when they first experienced it. “This is the wow, the first wow,” Dustin said, walking in.

Chen asked: “How did you find out about this list?”

“This Zillow listing,” Tessa said. “One of my mutual friends must have shared it, and it immediately caught my eye.”

Knowing that it caught the attention of millions of people was a selling point for the Mahers, who plan to turn the house into a vacation rental. But it also meant they had to act fast. Dustin said: “Just more eyes on it and more social proof that it’s an interesting house. And I think the timing and everything were right for this thing to sell quickly. And if we didn’t buy it, someone else would have.” . .”

In case you have $60,000,000 to spare.Amanda Pendelton, Home Trends Expert at Zillow, said: “Online curb appeal is the new curb appeal. And what we’ve seen is that agents go to great lengths to make their listings stand out online and possibly make their listings go viral”.

Even if that means adding something extra to your rosters, like cameos from a T-Rex or a medieval knight.

Staging is everything in real estate. Aliens or dinosaurs can’t hurt.“So agents want their houses to go viral?” Chen.

“It’s free marketing for these sellers, right?” Pendelton replied. “You know, there’s a right buyer for each of these houses, but that right buyer may not necessarily be in that particular neighbourhood or city or even in that state. But when these listings go viral, they’re suddenly being seen by potential buyers”. buyers from all over the country.

So whether you’re looking for a treehouse or whatever…

This triple-domed address in Clark Ford, Ida., sold last year for $261,200.